1. Introduction
LiftNova (“we”, “our”, “us”) is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, and protect personal information you provide when using our website: https://www.liftnova.co.uk
By using our website or purchasing products from us, you consent to the practices described in this policy.
2. Data We Collect
We may collect the following personal information:
Identity & Contact Information: name, email, phone number, billing and shipping address.
Payment Information: credit/debit card details (processed securely via payment provider), PayPal details.
Account Information: username, password, purchase history (if you create an account).
Technical Information: IP address, browser type, device information, cookies (see Cookies Policy).
Marketing Information: if you opt-in, preferences for newsletters, promotions, or offers.
3. How We Use Your Data
We use your data to:
Process and fulfil orders, including delivery and refunds.
Manage accounts and provide customer support.
Comply with legal obligations (e.g., VAT reporting).
Send marketing communications (only if you have opted in).
Improve our website and services, including analytics and personalization.
Provide notifications regarding deliveries, updates, or promotions (if opted-in).
4. Legal Basis for Processing
Under UK GDPR, we rely on the following legal bases:
Contractual necessity: processing your data to fulfil a purchase contract.
Consent: where you have agreed to receive marketing communications.
Legal obligation: to comply with tax, accounting, or other statutory requirements.
Legitimate interests: improving our website, preventing fraud, or enhancing security.
5. Sharing Your Data
We may share your personal data with:
Delivery partners / couriers (for shipping purposes).
Payment service providers (to process payments).
IT service providers (website hosting, maintenance, security).
Third-party marketing partners, only if you have opted in.
We do not sell or rent your personal data to third parties.
6. Cookies and Tracking
We use cookies to improve website functionality, enhance user experience, and for analytics or marketing purposes.
For full details, see our [Cookies Policy].
7. Data Retention
We will keep your personal data only as long as necessary to:
Fulfil the purpose it was collected for (e.g., order processing, warranty, returns).
Comply with legal obligations (e.g., tax records).
Allow you to exercise your rights (e.g., refund or dispute claims).
After this period, your data will be securely deleted or anonymized.
8. Your Rights
Under UK GDPR, you have the right to:
Access the personal data we hold about you.
Request correction of inaccurate or incomplete data.
Request deletion of your personal data.
Object to processing for marketing purposes.
Request restriction of processing in certain circumstances.
Request data portability (for data you provided to us).
To exercise any of these rights, contact us at: [Your Contact Email]
9. Security
We implement technical and organizational measures to protect your data, including:
Secure website (HTTPS/SSL).
Limited access to personal data for employees and partners.
Secure storage and encryption of sensitive information.
However, no system is completely secure. Use of our website is at your own risk.
10. International Transfers
We do not sell internationally at this stage. All personal data is processed and stored within the UK.
11. Children
Our website and services are intended for users aged 18 and over.
We do not knowingly collect personal data from anyone under 18.
12. Changes to This Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page with an updated “Last Updated” date.
13. Contact Us
For questions about this Privacy Policy or your data:
Email: sales@liftnova.co.uk
Address: LiftNova, Sandwash CI, Saint Helens, Wa11 8NG
